According to recent surveys; 49% of small businesses do not do any type of data backup. That’s an alarming statistic. One of the first things a business owner should do, big or small, is ensure you have a backup plan to save all your data and you should ensure the data is saved daily. Many…
Organic networking is an excellent way to make connections and expand social networks, while still developing professional relationships with your pet sitter, hair stylists or other professionals you come into contact with; without feeling awkward and intrusive as you effectively represent and market your company or brand. With that in mind, we at Lucid Blue…
When starting a business, your number one goal is to be successful. No one has ever started a business with the mind set of shutting down and losing out on your investment. Gathering valuable tips and advice along the way to be a success will only help you on your quest. Every successful business owner…
Global brands will often put out a slogan, heart-felt campaign, or a hilarious skit regarding their products and it’s no surprise when it goes viral. What does take some consumers by surprise is when the small brands get their 15 minutes of viral fame without the use of big advertising firms. Today, we at Lucid…
Facebook and other social media networks have been a great asset for business SEO and to increase interest to what you have to offer. In the beginning, it was far simpler. Your phenomenal written articles were uploaded in a high PR directory and all it took was to share the link on Facebook and the…
With literally billions of web pages available on a simple search engine, businesses looking to gain leverage on the internet and attract customers can almost feel like a pointless endeavor. In an effort to gain relationships with visitors and get them to see you as a trusted authority in the particular industry you specialize in,…
Websites evolve just as much as anything else does as technology and the modern world changes. Having a website evolve is a major stepping stone. It means that the business is evolving to meet the needs of the current desires of the customer demands. Youtube, for example, originated as a dating website back in 2005…
It’s crazy to think that a mere 20 years ago the internet didn’t exist. It’s crazy because most people when asked, would say they can’t live without it. The internet has changed everything from the way we do business, the way we research, the way we shop and so on. Indeed, most of us could…
Small businesses don’t seem to really put a lot of time and effort into the name of their business or consider the impact the name can have. Assuming your company will be a success, it will be around for years if not decades. Changing the name down the road is expensive and quite a challenge.…
One of the biggest gripes among consumers is not being able to speak with someone directly. Some companies are guilty of relying on automated phone services, where others do not have adequate staff members answering the phone. No matter what the issues are, companies who answer the phone and speak directly with their clients significantly…
